OUR MISSION

WE ARE ALWAYS LOOKING FOR NEW PLAYERS
WE ARE ALWAYS THE FIRST TO KNOW, WITH OUR NETWORK OF INTERNATIONAL CONTACTS AND QUALIFIED PROPERTY SEARCH AGENTS
WE CONNECT INFORMATION AND ADD VALUE
WE WORK SWIFTLY TO REACH YOUR GOAL
WE GUIDE YOU ON SELLING, BUYING AND RENTING PROPERTIES, BE THEY COMMERCIAL, INDUSTRIAL, AGRICULTURAL, OR RESIDENTIAL

HOW WE DO IT

WE COMMUNICATE DIFFERENTLY
— REAL-ESTATE MARKETING —

“If your story is all about your product, it’s just a brochure.
Give yourself permission to make the story bigger”.

JAY BAER

A market in crisis, oversupply, low consumer confidence: clearly, no matter how well-built your property, it won’t sell itself any more. The only viable solution is to show the property’s value, to increase its visibility, and to use a range of persuasive levers.
Altea combines faithful property descriptions with sound reasons to buy, using concrete yet highly evocative language. We do that by working with specialist professionals.
Photographers who know the real-estate world, who can present every space to best effect in pictures where the lighting, details and composition are worth a thousand words. Rendering and planning experts who can faithfully recreate spaces and interior-design solutions with 3D technology. Architects and interior designers with the verve to create living spaces of real style.

Copywriters and graphic designers who can produce attractive images and crisp, engaging writing. Video makers who can put together short videos with aerial views shot from drones. Web designers who convey ideas through a variety of online resources. All these resources allow us to create persuasive communication and use it as a sales tool for every medium, whether paper or digital: brochures, billboards, and advertising for magazines, newspapers, websites, web portals and more. We also set great store by an often underrated factor in buying decisions: the property’s surrounding area. We draw attention to the services, transport connections, public parks, car parks, cycleways, sports facilities, historic sites, schools, leisure and cultural centers, and places of artistic interest.

WE DON’T WAIT FOR BUYERS, WE LOOK FOR THEM
— STAKE HOLDERS —

“If you’re looking where everybody else is looking, you’re looking in the wrong spot.”

MARK CUBAN

Once we have found the best way to tell a property’s story, we can finally implement our sales strategies: we don’t wait for clients; we go out and look for them. How?
Through local market research and marketing
: we profile potential buyers to understand precisely what kind of product is in demand in a given locality, its target and best price range, so that we can focus our promotional efforts on the needs that the property can meet. We highlight the location’s potential, and we work together with local residents to lobby for action to enhance the area. We collaborate with public bodies and with all decision-makers and influencers, through our network of valuable contacts.

We develop targeted creative advertising campaigns by sponsoring popular cultural, leisure and sporting events. Our press office informs online and offline media outlets to ensure good coverageWe use the latest forms of targeted web marketing, from newsletters and direct mailing to social media and SEO. Our extensive network of agencies reaps the benefits of all these resources, by keeping in contact with their clients. This is the penultimate step, where the buyer finally meets one of our trusted intermediaries.
Importantly, Altea clients receive regular progress briefings throughout this phase.

SMOOTHING THE WAY THROUGH TO SIGNING THE CONTRACT
— PROPERTIES CONSULTING, ARCHITECTURE, INVESTMENT, LEGAL, FISCAL, ADMINISTRATIVE —

“Success occurs when opportunity meets preparation”.

ZIG ZIGLAR

Once we have met a potential client, Altea guides them through a series of steps that are essential for a successful transaction.
First, the survey – the key moment where our professionals’ expertise impacts on the potential buyers’ choices.
Then we use our detailed knowledge of the property’s technical and legal status to provide contractual advice,

(obtaining missing documents, contacting notaries, banks, surveyors, engineers, architects, public bodies, etc.) and commercial consultancy through transparent property valuations (estimate and price). The due diligence – an in-depth analysis of all potential downsides to the transaction – is critical. The service continues until the preliminary contract and the deeds are signed.

THE BEST PRICE, FASTEST

““If you do what you’ve always done, you’ll get what you’ve always gotten”.

TONY ROBBINS

Work exclusively with Altea and you can be sure that your sale strategy will be implemented far and wide, thanks to our ever-efficient network of highly professional real-estate partners in different locations. This is the key to a clear, unambiguous message, with swift results and no wasted effort. Our most innovative services are the fruit of our comprehensive network of personalities and talents.