TACTICAL APPROACH

How?

Through local market research and marketing: we profile potential buyers to understand precisely what kind of product is in demand in a given locality, its target and best price range, so that we can focus our promotional efforts on the needs that the property can meet.
We highlight the location’s potential, and we work together with local residents to lobby for action to enhance the area.

We develop targeted creative advertising campaigns by sponsoring popular cultural, leisure and sporting events.
Our press office informs online and offline media outlets to ensure good coverage.

We use the latest forms of targeted web marketing, while our extensive network of agencies reaps the benefits of all these resources, by keeping in contact with their clients.

Importantly, Altea clients receive regular progress briefings throughout this phase.